Penerapan Desain Atraktif Pada Bangunan Automotive Exhibition and Convention Di Kota Baru Parahyangan

Abstract

ABSTRAK
Para pengusaha sangat menyadari betapa pentingnya menguasai segmen pasar sebagai target mempromosikan
produkya yang mereka hasilkan melalui eksibisi ( pameran ). Produsen bisa memperkenalkan produknya kepada
konsumen dengan adanya eksibisi ini diharapkan semua produk yang dipromosikan di pameran ini bisa
membantu para pengusaha untuk menyampaikan informasi tentang produknya. Automotive Exhibition And
Convention direncanakan memiliki beberapa fasilitas utama seperti ruangan eksibisi (pameran), konvensi
(pertemuan), food court, tenan, dan yang lainnya. Dengan adanya Automotive Exhibition And Convention ini
bisa membantu perekonomian khusunya di jawa barat. Bangunan tersebut akan dirancang menggunakan bahan
yang ramah lingkungan untuk menjaga kualitas alam yang masih baik di kota baru parahyangan. Desain
bangunan yang akan diusung menggunakan tema atraktif, dipilih karna akan muempunyai daya Tarik dan
bersifat menyenangkan, sehingga bangunan tersebut akan memiliki daya tarik bagi masyarakan yang akan
mengunjunginya. Mengimplementasikan atraktif terhadap bangunan dalam rancangan ini terdiri dari fasad dan
bentuk bangunannya yang didesain sedemikan rupa sehingga mendapatkan bentuk atraktif.
Kata kunci: Exhibition And Convention, Arsitektur, Atraktif, Material

ABSTRACT
Entrepreneurs are very aware of how important it is to dominate the market segment as a target to promote their
products that they produce through exhibitions (exhibitions). Producers can introduce their products to
consumers with this exhibition, it is hoped that all products promoted at this exhibition can help entrepreneurs to
convey information about their products. The Automotive Exhibition And Convention is planned to have several
main facilities such as exhibition rooms (exhibitions), conventions (meetings), food courts, tenants, and others.
With this Automotive Exhibition And Convention, it can help the economy, especially in West Java. The building
will be designed using environmentally friendly materials to maintain the natural quality that is still good in the
new city of Parahyangan. The design of the building that will be carried using an attractive theme, was chosen
because it will have attractiveness and is fun, so that the building will have an attraction for the people who will
visit it. Implementing the attractiveness of the building in this design consists of the facade and the shape of the
building which is designed in such a way that it gets an attractive shape..
Keywords: Exhibition And Convention, Architecture, Attractive. Material