PERANCANGAN VIDEO DOKUMENTER TARI KESER BOJONG KARYA GUGUM GUMBIRA

Authors

  • Annisa Dwi Napisah
  • Aris Kurniawan Program Studi Desain Komunikasi Visual , Institut Teknologi Nasional Bandung.

Keywords:

Jaipong Keser Bojong Dance, Generation-Z, Documentary Video, Tari Jaipong Keser Bojong, Generasi-Z, Video Dokumenter

Abstract

The fading of traditional culture, especially the Jaipongan Keser Bojong dance in generation-Z, has become a concern for traditional dance activists. This design aims to increase public awareness, especially Generation Z to be more open to their own culture through the design of a documentary video that provides education about the Keser Bojong dance. Through the Design Thinking method, this film is designed to convey knowledge about the values, ethics, and aesthetics of Keser Bojong dance. The AISAS communication model is used to provide important points of the Keser Bojong dance through social media which is now easily accessible to all groups. With the message "One Way to Preserve Culture", this documentary video aims to provide education about the Keser Bojong dance and increase the existence of the dance to Generation Z.
Keywords: Jaipong Keser Bojong Dance, Generation-Z, Documentary Video

References

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Published

2024-08-12

Issue

Section

2024 Desain Komunikasi Visual